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1. January buyers will vanish quicker than snacks at a party. Blink, and they’re gone!

2. Get ready for a LinkedIn takeover of – “Last year I made six figures, this is how…” posts flooding your feed, accompanied by more selfies than a teen’s Instagram.

3. In a world of personal branding, expect a chorus of “wow, interesting post” comments. Bonus points for throwing-in a virtual golf clap – because why not?

4. Paradox alert: More cold emails, fewer meetings. It’s like trying to catch a fish with a baseball glove.

5. Brace yourselves for LinkedIn influencers and their love affair with engagement pods. It’s like blowing up ego balloons into animal shapes – quirky but not really necessary.

6. Another company will splash cash on a fancy podcast setup and find their profits echoing the sound of crickets.

7. People will keep giving that extra point, proving they “always go the extra mile”. Just hope we don’t run out of miles soon.

8.Folks will continue to express their desire to stand out from their competitors. Spoiler alert: They won’t. It’s the sea of sameness.

9. The age-old proclamation, “Email marketing is dead”, will endure. Cue a collective eye-roll from marketing gurus worldwide.

10. Prepare for another year of unrequited loyalty. Customers don’t get thanked and business wonder why their loyalty is so elusive.

Some things just never change. However, if you are interested in change for the better, give me a call. I predict we can make things better for you this year.